I helped an establish law firm modernize its original website to establish a more compelling online presence. Avery Dooley & Noone—attorneys at law since 1921—sought to dramatically update a legacy website with new messaging, clearer service descriptions and a stronger and more consistent presentation of the firm’s core competencies.

I worked with the firm’s partners to develop the site architecture, design, social media and navigation parameters, and provided writing and editing support to ensure a consistent voice for telling the story of this successful Boston-area law firm.

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